David Wolf is a China-focused strategist, analyst, and historian, and he serves as a Partner at Allison+Parters, a San Francisco-based global communications and marketing advisory firm. David serves as Managing Director of Allison+Partners’ Global China Practice, and along with co-founder Andy Hardie-Brown and China Managing Director Jerry Zhu, David also oversees Allison+Partners network of offices and partner agencies across the Asia-Pacific region.
David has spent the last two decades working with clients to help manage the unique communications and marketing challenges that arise when U.S. firms seek to establish or expand their business in China, and when Chinese enterprises expand beyond the PRC. He is spending a growing part of his time working with non-governmental organizations and industry associations to address broader issues in the trans-Pacific business environment.
David is the author of two books, including the definitive textbook on strategic PR in China, Public Relations in China: Building and Defending Your Brand in the PRC, published by Palgrave-Macmillan in 2015. David also tapped his long experience working in and with the China tech sector when he wrote Making the Connection: The Peaceful Rise of China’s Telecommunications Giants in 2012.
In addition, David is called upon by a range of media as an analyst and commentator on business in China, and contributes to publications including Foreign Policy, The Holmes Report, The Fletcher Forum on World Affairs, EuroBiz, Media, AdAge magazine, and WARC, and served for over a decade as Editorial Advisor for the China Economic Quarterly.
Prior to joining Allison+Partners, David spent seven years as President and Chief Executive Officer of Wolf Group Asia (WGA), a Beijing-based strategic corporate communications advisory firm. WGA won both client and industry accolades and was named Asia-Pacific Boutique Consultancy of the Year for 2012 by SABRE/Holmes Report
Before starting WGA in 2005, David led the Asia-Pacific Technology Practice for Burson-Marsteller, leading a team of nearly 50 professionals in offices in Beijing, Shanghai, Guangzhou, Hong Kong, Seoul, Tokyo, Singapore, and Sydney. David took the Asia-Pacific post after having founded B-M’s Technology Practice in China in 2000, growing it into China’s largest technology, media, and telecommunications public relations organization and winning a dozen major industry awards for client work.
Prior to joining Burson-Marsteller, David was Managing Director and Chief Operating Officer of Claydon Gescher Associates (CGA), a boutique strategy and public affairs consultancy based in Beijing with a focus on media, entertainment, and telecommunications. He was responsible for daily operations and long-term growth planning. Clients served include Intel, HBO Asia, Reuters, DeBeers/Stockdale, PanAmSat, Turner International, and Irdeto Access.
David’s position prior to CGA was Managing Director in China for TV Shopping Network Ltd. of Australia. Originally hired as a consultant to design a market entry strategy and operations plan, the company appointed David soon after to undertake the effort. Within 90 days of plan approval, David had launched the 24-hour satellite service in China, with cable-TV affiliates, a telephone center, and the necessary payment and delivery infrastructure to deliver orders within 72 hours to any major city in China. By the time of his departure from TVSN, David had arranged distribution to 11 million cable TV homes in 12 provinces, built a state-of-the-art fulfillment facility in Guangdong with a call center, warehouse, and 60 full-time staff processing thousands of orders each week. TVSN China is now a part of Barry Diller’s InterActive Corporation (IAC.) Most important, he and his team laid the logistical groundwork that made e-commerce available to people across China.
David lived in China for nearly two decades, and now divides his time between China and the United States. He holds a Masters degree in International Management (MIM) from the Thunderbird School of Global Management, and a Bachelor’s degree (AB) in International Relations from the University of California, Davis. In addition to English, he is fluent in Mandarin and Spanish. David blogs at Silicon Hutong (http://siliconhutong.com) and The Peking Review (http://pekingreview.com).
In his spare time, David is Assistant Scoutmaster of Troop 234 in Port Hueneme, California, and serves on the Executive Board of the Ventura County Council of the Boy Scouts of America. He a Life Member of the American Historical Society, and a member of the IEEE Professional Communications Society and the Academy of Political Science.